Sustainable Fisheries Partnership
At SFP, we work across the entire seafood value chain, from the world’s largest retailers to artisanal fishers, to find practical solutions to difficult problems. We have a proven reputation for collaboration and problem solving. We speak the hard truths and don’t shy away from controversy. But our only agenda is promoting sustainable seafood.
Adapting their two websites changing needs over time keeps them fresh, useful, and continually improving.
Highlights
No redesign after 5 years, continual improvement of both sites
Bycatch site elevates funding opportunities
Flex pages make it easy for SFP to refresh the site content any time
Features
Bycatch: Map to learn about fishery types
The main map lives on the home page.
Results
Flexible sites that can adapt to changing needs prevent redesign
Both sites are built The Wire Media Way, which means that over time, as the organization’s focus and offerings changed, the websites were able to be changed to meet that need — without the need for a major redesign. With Flex Pages, they were able to easily update content and create new page layouts. And using hours block from their monthly Care Package, we added new features to support new content and new strategic goals.